Navigating the AI wave: Substance or simply imitation?

Ellie cropped

Eleanor Jolliffe delves into the evolving role of Artificial Intelligence, where innovation collides with questions of authenticity and the architect’s role in the design process

Discussion on the role of AI in UK architecture is ubiquitous. There is fear, and excitement, and we are all becoming more aware of its potential power as a tool in architecture. I can see the benefits but I’m wary. A friend recently told me of how they had been approached by a potential client ‘because Chat GPT told us to call you’. This was the first time I had really been aware of an impact, however marginal, outside of visuals and renderings. It made me curious to discover a bit more.

In recent years, the architectural landscape in the United Kingdom has undergone a profound transformation, thanks to the integration of Artificial Intelligence (AI) into design processes. As technology continues to evolve, architects are embracing AI tools to enhance creativity, efficiency, and sustainability in their projects.

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